Evaluated the performance of a new page layout

Year: 2023

Role: UX Designer / Manager of Product Design


Responsible for optimizing page layouts to boost conversions on legal firm websites. Employed a standardized report created by the Product Design team to evaluate project success. The report, tailored for quick stakeholder communication, highlights key project metrics and the designer’s assessment of project performance.

Although the project achieved its success metrics, a small sample size and variations in site performance led to a cautious evaluation. The outcome was ‘Some Success’ due to these considerations.